AI Prompts for Insurance Video Scripts

Video content builds trust faster than any other medium. These AI prompts help you create scripts for YouTube explainers, TikTok/Instagram Reels, client testimonial guides, and educational content that positions you as the trusted insurance expert.

How to use: Click any highlighted text to edit it, then click Copy Prompt.

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1. YouTube Explainer — Insurance 101

Write a 3-5 minute YouTube video script explaining what an insurance deductible is and how to choose the right one. Structure: - Hook (first 10 seconds): Grab attention with a surprising fact or question - Intro: "Hey, I'm [Your Name], a local insurance agent in [City]..." - Main content: Explain the topic in 3-4 clear sections with examples - Real-world scenario with specific dollar amounts - Common mistakes to avoid - My recommendation - CTA: "If you found this helpful, hit subscribe. And if you want a free coverage review, link in the description." - Outro Requirements: - Conversational, like talking to a friend - Include on-screen graphic suggestions in [brackets] - Include B-roll suggestions - Under 700 words

2. Short-Form Reel — Insurance Myth

Write a 30-second TikTok/Instagram Reel script busting the insurance myth: "You don't need renters insurance because your landlord's policy covers you." Format: - Hook (0-3 sec): Bold statement or question that stops scrolling - Myth statement (3-8 sec) - Truth reveal (8-20 sec): 2-3 quick facts - CTA (20-30 sec): "Follow for more insurance tips" or "Comment RENTER for a free quote" Include: - On-screen text for each section - Suggested background music vibe - Transition notes (point, cut, text overlay) Requirements: Punchy, fast-paced, no jargon

3. Client Testimonial Interview Guide

Create a list of 8-10 interview questions for filming a client testimonial video. Context: Client saved $800/year by switching their home and auto to our agency, and we helped them through a recent claim. Requirements: - Questions should guide them to naturally tell their story - Start easy (name, how long they've been a client) - Build to the key moments (why they switched, the savings, the claims experience) - End with a recommendation question - Include follow-up prompts for each question - Add filming notes (where to position camera, lighting tips) - Suggest a 2-3 minute target length
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4. "Day in the Life" Content

Write a "Day in the Life of an Insurance Agent" video script for Instagram Reels / TikTok. Format: Voiceover narration over clips of daily activities. Include scenes: - Morning routine / arriving at office - Helping a client with a claim - Quoting a new client - Client meeting / annual review - Behind-the-scenes (phone calls, carrier negotiations) - Personal/community moment Requirements: - 45-60 seconds total - Voiceover text for each scene (one sentence each) - Humanize the profession — show we're real people who care - End with: "This is why I love what I do." - Include music suggestion and transition notes

5. Weekly Video Content Calendar

Create a 4-week video content calendar for an insurance agent. Platforms: YouTube (1 long-form/week) + Instagram Reels/TikTok (3 short-form/week) For each video: - Platform and format - Topic/title - Script outline (3-4 bullet points) - Hook idea - CTA - Estimated length Mix of: educational, myth-busting, behind-the-scenes, client stories, seasonal, trending audio/format adaptations. Requirements: - Content should work for home, auto, and life insurance topics - YouTube content should target searchable questions - Short-form should be scroll-stopping and shareable